Since our last analysis of the Federal Election on Friday, the Eyesover Support Index indicates things have been quite volatile over the weekend with the Conservatives gaining ground on Friday and Saturday only to see things turn the other way on Sunday and the exact opposite results for the Liberals. What is especially interesting to note in today's analysis is the changes in sentiment expressed over the past two days towards the Liberals and the Conservatives.
On Friday and Saturday, the Conservatives had two days of higher-than-normal positive sentiment being expressed coinciding with two days of sentiment that, while still positive, was much lower than usual for the Liberals.
We looked into the topic frequency over those two days and the Liberal's campaign co-chair issue was their most discussed topic. It continued to be so through the weekend until the frequency of that particular topic decreased by a considerable amount on Sunday and was replaced with issues that provided more positive sentiment towards the Liberals. The resulting increase in the Liberal Support Index score is quite significant indicating the co-chair issue may not have been strong enough to cause any lasting loss in support as they returned to their previous highs.
The most frequently discussed topic over the weekend in relation to the Conservatives was Rob Ford and the average sentiment of those discussions was negative enough to drop the Conservative's Index score below the Liberals heading into Monday's election after enjoying an small advantage for a couple of days.
So as we head into tomorrow's election, the Liberals hold the advantage online, but the volatility could certainly mean we are in for an exciting Monday night.